ABOUT

Ana Vásquez is an interdisciplinary designer and artist who creates sustainable brands and experiences through storytelling, community, and care. With over 10 years of experience, she partners with founders, startups, studios, agencies, and creatives. Leading Brand and Art Direction at companies like Seed, HBO, Tumblr, and Better, Ana values collaboration and crafts authentic brands that align with her clients’ vision and resonate with the right people—growth that deeply connects with the communities they serve.

Her work spans brand, art direction, media, experience design, digital, packaging, print, and art and entertainment projects. Ana’s style adapts to each project’s needs, ranging from clean and straightforward to sensuous and warm to experimental. She has created impactful digital and in-person experiences across industries such as climate tech and advocacy, art, media, public policy, and fintech.

Through Tree.ceo Studio, her regenerative art and design research practice, Ana applies life-centered design principles to branding and experience design, grounded in data and insight. Drawing on her experience as an Emergent Strategy Facilitator and New Media Artist, with a foundation in painting and musical performance, she facilitates experiential spaces that support change management and embodied approaches to creativity, design, and community building. Her balanced, forward-thinking methods foster innovation to build sustainable, competitive, and impactful brand ecosystems.

Seed Health
Wondering Forward
Climate Draft
Hanging Gardens
Lumo
Better
NYCLU
HBO
HULU
Tumblr
DIG
Gucci
Google
BET
SK-II
HUGE + Magenta
Bloomberg
Naked Juice
New York Times
Emergent Strategy II
Touch Tunes
Cloud Nothings
Victoria's Secret
Urban Outfitters
+ more

select clients

what i do

Creative Direction
Brand Design + Experience
Brand Identity
Brand Social
Art Direction
Art Facilitation
Illustration
Campaigns
Visual Systems
Web Design
Strategy + Positioning
Research
Event Direction
AI Brand + Marketing Building
Film + Music Videos
Set Design + Interiors
Print + Packaging Design
Album Art + Merch
Art Commissions

Cannes Lion Silver, Notifica
Clio Award, Notifica
Variety, HBO
Rolling Stone, Cloud Nothings
Urban Outfitters, Cloud Nothings

AWARDS & Mentions

publications

Founder

Tree.ceo an art, design, and facilitation research studio. Founded in Brooklyn, NY 2016

Dinner.tn — a project space co-founded with Kelly Xi. Founded in Brooklyn, NY 2018


Cases

SEED, Request Access

BETTER


Ready to grow something special?

Reach out to get started or to request full case studies.

studio Lab

“Nice”, Ana Vásquez, 2022

entangling design & art

How might we draw inspiration from natural systems to share more resonant stories? At Tree.ceo studio, my practice explores the intersection of art, design, and nature—serving as a testing ground for authentic storytelling in brand and experience design.